A new baggage protection service for travelers will have its
international roll-out in Israel, the company, Blue Ribbon Bags, announced this
week.
For only $5 per passenger, the company guarantees $1,000 for
each lost bag if not returned within four days, no matter the contents. No
proof of what is in the bag is required to receive payment.
“Our approach is to radically simplify the baggage
protection process and make it a no-brainer for people to protect their goods,”
said company CEO Gabriel Menkin, at the opening of the 20th International
Mediterranean Tourism Market Trade Show in Tel Aviv.
“After thoroughly testing the concept in the US and
benefiting from an overwhelmingly positive response we knew we were ready to
launch internationally," he added.
Company president Daniel Levine, who grew up in Israel, said
that Israel had been chosen for the international launch because “Israelis are
among the most active and enterprising travelers on the international
scene."
Users join the service via the company's website
blueribbonbags.com. After joining, all baggage checked in anywhere in the
world, including last-minute bags checked at the gate, is covered by the
company’s service.
In the event that a bag is lost and hasn’t been returned to
the traveler within four days, the traveler is credited $1,000 with no need for
additional claims or follow-up paper work.
According to Blue Ribbon Bags, there are 150,000 bags
mishandled every day worldwide.
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